Shaping
possibilities.PREMIUM STORY. CLEAR NEXT STEP.RECOMMENDED09 / BRAND & BUSINESS — RECOMMENDED↗ The full sideways journey, with gently rotating bottles confined to the left and the matching headline, description and CTA moving together on the right. Larger type, clear next steps and a seamless black film panel.
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Shaping
more than
glass.Expressive typography, sculptural glass and an editorial introduction to Stoelzle.
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The atelier.FROM IMAGINATION TO GLASS02 / PRODUCT & CO-CREATION↗ A warm, architectural direction with a live 3D bottle and an interactive customisation studio.
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Shaping more
than glass.THE STOELZLE GLASS STORYFull-width cinematic storytelling. A chapter-led journey through the proposed client structure.
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Glass,
in motion.A NEW PERSPECTIVE← SCROLL →04 / IMMERSIVE & EXPERIENTIAL↗ Parallax hero, oversized bottle renders and a horizontal story that flows into the next chapter.
Explore concept →STOELZLE COMPANY MARKET INNOVATION CONTACT
Homepage
structureIMAGE / FILM
05 / STRUCTURE & JOURNEYS↗ The proposed client sitemap, eight page templates and key user journeys, stripped back to structure.
Shaping
possibilities.ORIGINAL COMBINED DIRECTION06 / BRAND & BUSINESS — ORIGINAL↗ The original combined direction, before the larger type and stronger tertiary actions refinement.
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Shaping
possibilities.LARGER TYPE REVISION07 / BRAND & BUSINESS — LARGER TYPE↗ The larger text and stronger tertiary actions refinement, with its original full-width bottle sequence preserved.
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Product
& story.FIXED COPY / ROTATING GLASS08 / BRAND & BUSINESS — PRODUCT & STORY↗ Product on the left, with grouped copy on the right that changes by chapter. Gentle live 3D rotation.
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